The classic Oreo is too sweet for young ladies. So we have a new product Oreo Thin, same as Oreo but less sweet in taste. We were trying to communicate ‘the right amount of sweetness’ of the cookie by ‘sweet’ metaphors with a brainwashing voiceover.
Voiceover: A little sweet, but not too sweet / A little sweet, but not too sweet / A little sweet, but not too sweet Oreo Thin / Gives you a little sweet, but not too sweet recess moment
